The main US distributor of Killibinbin
wines was always commenting on these
wines as being 'Killer'. A tongue and cheek
approach and a play on words lead to the
final idea, taking this 'Killer' comment as
the theme for re-packaging the Killibinbin
wines. Illustrations were developed, taking
from old horror flicks and their gruesome
killing scenes. All text was hand written
on front labels and the print finish is on a
bulky uncoated stock to give the feeling
of an old horror movie flyer.

The Killibinbin range of picture wines
received a Gold Graphis Award in 2007
(based in New York).



Scroll across to view the images.



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