The design combines the new with the
old. 4 colour printing on tissue paper,
covering the entire bottle, to provide
maximum shelf appeal, next to the
majority of paper labels. The bottles were
wax dipped to add to the romance and
to reflect the old ways of wine packaging.
The labels are purposefully understated
and simple to create contrast with
the tissue wrap; typography bringing
these two elements into harmony
with each other.
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